This Privacy Policy explains how Lil’ Melts (“Lil’ Melts,” “we,” “us,” or “our”) collects, uses, and shares information about you when you visit our website, make a purchase, or interact with us in any way. This Policy applies to lilmelts.com and any online properties or services that link to it.

We may update this Policy from time to time. When we do, we will post the revised version on this page.

Information We Collect

Information you provide directly

We collect information you submit when you:

• Create an account
  
  
• Place an order
  
  
• Sign up for SMS or email marketing
  
  
• Contact customer support
  
  
• Participate in surveys, giveaways, or promotions
  
  

This may include:

• Name
  
  
• Shipping and billing address
  
  
• Email address
  
  
• Phone number
  
  
• Payment information (processed securely by Shopify; we do not store full card details)
  
  
• Any messages, reviews, or content you send to us
  
  

Information collected automatically

We and our partners may use cookies, pixels, tags, and similar technologies to automatically collect information such as:

• IP address
  
  
• Device and browser type
  
  
• Pages you visit
  
  
• Items added to cart
  
  
• Time spent on our site
  
  
• Referring URLs
  
  
• General location (city or region level)
  
  

This information helps us operate our site, understand how visitors use it, improve performance, and personalize your experience.

Information from third parties

We may receive information from:

• Shopify regarding orders and transactions
  
  
• Analytics and advertising partners
  
  
• Email and SMS service providers
  
  
• Social media platforms when you interact with our pages or ads
  
  

How We Use Your Information

We use your information to:

Provide and operate our services

• Process and fulfill orders
  
  
• Handle payments
  
  
• Communicate with you about purchases
  
  
• Provide customer support
  
  
• Maintain and improve website functionality
  
  

Improve our website and products

• Analyze site traffic
  
  
• Understand shopping behavior
  
  
• Develop new features and offerings
  
  

Marketing and advertising

• Send emails and SMS messages (with your consent)
  
  
• Personalize ads on platforms like Meta, Google, and TikTok
  
  
• Measure ad performance
  
  

Security and legal compliance

• Detect and prevent fraud
  
  
• Protect our website and users
  
  
• Comply with applicable laws
  
  

How We Share Your Information

We may share your information with the following:

Service providers

Trusted third parties that perform services on our behalf, such as:

• Shopify (hosting, checkout, payments)
  
  
• Shipping and fulfillment partners
  
  
• Email and SMS platforms like Klaviyo
  
  
• Analytics and advertising tools
  
  
• Customer support systems
  
  

These partners may only use your information as necessary to perform their services.

Advertising and analytics partners

We may share limited information (such as device data or hashed email) to help deliver personalized ads and measure their performance.

Legal and compliance

We may disclose information when required by law or necessary to protect our rights, property, or users.

Business transfers

If Lil’ Melts undergoes a merger, acquisition, or similar event, your information may be transferred as part of that transaction.

Cookies and Tracking Technologies

We use cookies and similar tools to:

• Keep your cart active
  
  
• Remember your preferences
  
  
• Improve site functionality
  
  
• Personalize recommendations
  
  
• Support advertising and analytics
  
  

You can disable cookies in your browser settings, but certain site features may not function properly if you do.

Your Choices and Rights

Email marketing

You may unsubscribe at any time by clicking the link at the bottom of any email.

SMS marketing

By signing up for SMS, you consent to receive recurring automated marketing messages. Message and data rates may apply. You can opt out anytime by replying STOP.

Account information

If you have an account, you may update your information through your account dashboard or by contacting us.

Advertising choices

You may limit personalized advertising by:

• Adjusting settings on social media platforms
  
  
• Using browser tools to block cookies
  
  
• Visiting opt-out programs such as the Network Advertising Initiative or Digital Advertising Alliance
  
  

Do Not Track

Our website does not respond to Do Not Track signals.

State-specific privacy rights

Residents of states with applicable privacy laws (such as California, Colorado, or Virginia) may have rights to:

• Request access to personal information
  
  
• Request deletion of personal information
  
  
• Opt out of targeted advertising
  
  

To exercise your rights, contact us at support@lilmelts.com.

Data Retention

We retain your information for as long as necessary to fulfill the purposes described in this Policy, or as required by law.

Children’s Privacy

Lil’ Melts is intended for users sixteen and older. We do not knowingly collect personal information from children under 13. If you believe a child has provided information to us, please contact us so we can delete it.

International Users

We operate in the United States. By using our website from outside the U.S., you consent to the transfer and processing of your information under U.S. laws.

Contact Us

If you have questions about this Privacy Policy or wish to submit a privacy-related request, you can contact us at:

Email: support@lilmelts.com
Mailing Address: Coming Soon

Version History

Last updated December 5, 2025. Previous versions available upon request.